Asia’s fashion showcase CENTRESTAGE concludes ACN Newswire

Asia’s fashion showcase CENTRESTAGE concludes

HONG KONG, Sep 13, 2022 - (ACN Newswire via SEAPRWire.com) - Asia's premier fashion event CENTRESTAGE, organised by the Hong Kong Trade Development Council (HKTDC) and sponsored by Create Hong Kong (CreateHK), which is backed by the Government of the Hong Kong Special Administrative Region*, drew to a successful close on 11 September. The extravaganza brought together more than 240 fashion brands from 15 countries and regions, offering visitors a trip through numerous phygital experiences, including visits to the metaverse. More than 2,700 trade buyers visited the physical fair and joined online business meetings. As of today, the HKTDC has arranged about 740 business meetings, enabling exhibitors to explore business opportunities both online and offline. The three-day fair also attracted more than 22,500 public visitors to shop for fashion items, up 30% from last year.The seventh edition of CENTRESTAGE ran from 9 to 11 September, bringing together more than 240 fashion brands from 15 countries and regions and attracting 2,700 trade buyers and 22,500 public visitors to participate and shop for fashion items.Mrs Chanunpat Pisanapipong, Trade Commissioner & Consul, DITP, Ministry of Commerce, Royal Thai Government; Sunny Tan, member of the Legislative Council of HKSAR; Shirley Chan, Council Member, HKTDC; Dr Peter K N Lam, Chairman, HKTDC; Paul Chan, Financial Secretary of HKSAR; Margaret Fong, Executive Director, HKTDC; Katherine Fang, Chairman, HKTDC Garment Advisory Committee; and Derek Chan and Mite Chan, co-founders of DEMO [L-R]The three-day exhibition featured 30 fashion shows and events, including CENTRESTAGE ELITES and the Fashion Hong Kong Runway Show. Multiple brands showcased their latest collections on stage (Louise Wong - wearing DEMO design outfit)HKTDC Deputy Executive Director Sophia Chong said: "Technology has become an integral part of our lives. In this digital era, the fashion industry has been at the forefront and is making forays into the area where technology meets fashion, opening up new possibilities for the industry. At the same time, environmental protection remains a topic of global concern and an imminent issue which businesses need to respond. "Inclusion and Diversity", the central theme of this year's CENTRESTAGE, not only emphasises individual uniqueness and aesthetics, but also promotes caring for society and the pursuit of sustainability in fashion to achieve diversity and gain forward momentum in the industry."Industry cautiously optimistic, nearly 30% expect sales growthAn on-site survey during the show gauged product trends and the fashion industry's outlook. Regarding sales prospects and the market outlook for next year, 28% of respondents expected an overall increase in business in the coming year, while 39% thought it would remain steady, reflecting a cautious optimism among industry players. More than 50% of respondents expected production or sourcing costs to increase, while 44% saw no change. The COVID-19 pandemic has affected the industry's operations over the past two years; 66% of respondents indicated that the impact included a decline in sales/profits, 28% reduced the number of brick-and-mortar stores, while 38% expanded e-commerce business.Focusing on technology to address environment and sustainability issues is the biggest trend in the fashion industry, with 30% of respondents expecting sustainable fashion or functional outfits to be the most popular next year. In addition, 62% agreed or completely agreed that launching sustainable fashion collections will be the key promotional strategy next year. Meanwhile, 42% of respondents agreed that seasonless fashion collections was trending, while 41% believed the see-now, buy-now strategy was also trending.Riding the tech wave to promote sustainable fashionThis year's CENTRESTAGE attracted 60 local and global sustainable fashion brands among other labels, showcasing cutting-edge designs and trends in sustainable fashion. At the Fashion Hong Kong Runway Show held on the first day of the event (9 September), six local designer brands - namely 112mountainyam, ANGUS TSUI, Bettie Haute Couture, BLIND by JW, SUN=SEN, and V VISSI, showcased their environmentally friendly spring/summer 2023 collections using upcycled fabrics. ITOCHU Textile Prominent (Asia) was one of the local buyers in attendance. Celia Lo, Manager of the company's apparel department, said the event helped promote local designer brands. She found that Hong Kong sustainable fashion label, V VISSI, which uses recycled fabrics in its collections, is very appealing, saying that ITOCHU will explore business collaboration with the label.Hong Kong exhibitor Match Showroom showcased 14 sustainable fashion and lifestyle brands at CENTRESTAGE this year. The company's Founder and Brand Director Maggie Lui said the fair offered a comprehensive platform to promote brands that embrace sustainability, upcycling and the use of natural fabrics. "We have successfully raised our profile, enhanced the brand awareness and promoted our philosophy on sustainable fashion and lifestyle products through our presence here. Two watch companies exhibiting at the concurrent Hong Kong Watch & Clock Fair approached us to explore the possibility of collaboration. This is the perfect place to gain exposure and to promote our brands," Ms Lui said.Host of runway shows promote local design talents and create business opportunitiesThe three-day exhibition featured 30 fashion shows and events. The spotlight opening gala show CENTRESTAGE ELITES included the 2023 spring/summer collections from local designers Derek Chan and Mite Chan's renowned brand "DEMO", as well as acclaimed Japanese designer Hideaki Shikama's brand "Children of the discordance". The show attracted scores of industry professionals, celebrities and fashionistas.In addition to the main runway show, FASHIONALLY Collection #19 featured a number of local brands, including ARTO., CAR|2IE, FromClothingof, KEVIN HO, Lapeewee, REDEMPTIVE and WHY. Lenzing Group, headquartered in Austria, is a leading supplier of textile fibres. The company's Global Head of Digital Brand Marketing, Vincent Leung, said Hong Kong is a hub in Asia and has the edge as a platform for businesses expanding into Mainland China. The fair is a great place to understand the latest market trends and discover local rising fashion talents. "Hong Kong's young fashion designers have strong potential for growth," Mr Leung said. "We have already collaborated with local brand ARTO., and identified two other designer brands - ABI and moonone - we will work together on launching new collections using our sustainable fibres."Three other FASHIONALLY presentations were held, with three emerging local fashion brands - Wilsonkaki, along with first-time exhibitors Kowloon City Boy and VO-YAGE - showcasing their latest collections. Focusing on supply and trading of high-end yarn from Japan, Sawada Hong Kong is a well-established garment manufacturer with a history spanning 54 years. Vivian Tam, the company's Manager, said CENTRESTAGE helps fashion industry players explore new partnerships and opportunities. The company connected to two local menswear brands, Sred Namal and VO-YAGE during the fair to explore future collaboration.* Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, Create Hong Kong, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.Websites:- CENTRESTAGE: www.centrestage.com.hk- Fashion Hong Kong: www.fashionhongkong.com.hk/en- Hong Kong Young Fashion Designers' Contest (YDC): www.fashionally.com/en- CENTRESTAGE in Town: https://centrestage.hktdc.com/home/highlights/centrestage-in-town/- CENTRESTAGE ELITES: https://www.youtube.com/watch?v=RdyfzVQ93-A- Photo download: https://bit.ly/3qqtkT4About HKTDC The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit: www.hktdc.com/aboutus. Follow us on Twitter @hktdc and LinkedInMedia enquiriesFor more information, please contact Raconteur:Molisa Lau, Tel: +852 6187 7786, Email: molisalau@raconteur.hkBetsy Tse, Tel: +852 9742 7338, Email: betsytse@raconteur.hkThe HKTDC's Communications and Public Affairs Department:Snowy Chan, Tel: +852 2584 4537, Email: snowy.sn.chan@hktdc.orgAgnes Wat, Tel: +852 2584 4554, Email: agnes.ky.wat@hktdc.org Copyright 2022 ACN Newswire. 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Asia’s fashion showcase CENTRESTAGE opens today ACN Newswire

Asia’s fashion showcase CENTRESTAGE opens today

HONG KONG, Sep 9, 2022 - (ACN Newswire via SEAPRWire.com) - CENTRESTAGE, Asia's premier fashion event organised by the Hong Kong Trade Development Council (HKTDC) and sponsored by Create Hong Kong* of the Government of the Hong Kong Special Administrative Region (HKSAR), opened today at the Hong Kong Convention and Exhibition Centre. A number of renowned and emerging fashion brands from Hong Kong and overseas are presenting their spring/summer 2023 collections during the three-day event, which is open to industry participants and the general public free of charge. Visitors have the opportunity to browse and shop for the latest designs from around the world, with some brands offering exclusive discounts.CENTRESTAGE opened today at the Hong Kong Convention and Exhibition Centre, with local and international brands presenting their spring/summer 2023 collections during the three-day fashion eventLocal brands participating in FASHIONALLY Collection #19 include ARTO., CAR|2IE, FromClothingof, KEVIN HO, Lapeewee, REDEMPTIVE (pictured) and WHYThis year's exhibition venue has incorporated cyber and metaverse elements into its design, featuring a host of interactive experiences for visitors to try out for freeThree thematic areas support brands' business expansionEntering its seventh year, CENTRESTAGE has adopted "Inclusion and Diversity" as its theme in 2022, highlighting individuality and self-expression. The event is playing host to more than 240 brands from 15 countries and regions, including newly participating brands from Hong Kong such as 30menu, athenaeum(m.), Kowloon City Boy, Louise Castle, Natacha Van, PSY LAU, The Life Etc. and VO-YAGE. Exhibitors from other countries and regions include Koradior (Mainland China), C/W COLLECTIVE (Macao), HARIO Lampwork Factory (Japan), Stevie Crowne (UK), CEANNIS (Sweden), Dal Duca (Italy), Thierry Rabotin (Italy) and more. Three thematic zones feature a broad spectrum of designs and styles: METRO presents the leisure aspects of urban life; ICONIC represents modern, chic and avant-garde design; and ALLURE showcases the elegance and refinement of design excellence and craftsmanship. Visitors are free to explore and shop in this comprehensive one-stop fashion arcade.The HKTDC has proactively engaged local and overseas fashion buyers to support CENTRESTAGE exhibitors in expanding their businesses. Local buyers such as Lane Crawford, Joyce, Next Sourcing, Palmers and online fashion store Farfetch have a physical presence at the event. In addition, online business meetings have been arranged to match exhibitors with fashion buyers from the mainland and overseas, including industry heavyweights Signe Du Temps from France, A PEBBLE by LABELHOOD from the mainland, Harry & Co from Korea, and NM International from Thailand.Various fashion brands unveil their latest designsA series of fashion shows are being held during the fair period, with the spotlight opening gala show, CENTRESTAGE ELITES, taking place this evening. The opening ceremony will be officiated by Paul Chan, Financial Secretary of the HKSAR. Immediately afterwards, DEMO, the Hong Kong label co-founded by Derek Chan and Mite Chan, will be joined by Children of the discordance, established by Japanese designer Hideaki Shikama, to present their spring/summer 2023 collections. The runway show marks the debut fashion presentation in Hong Kong for Mr Shikama, who is renowned for deconstructing and repurposing old fabrics into refined patchwork pieces. Louise Wong, winner of the Hong Kong Film Award for Best New Performer, will be guest model at the event, strutting down the runway in an outfit from DEMO's latest collection.Following CENTRESTAGE ELITES, the Fashion Hong Kong Runway Show will run on the "Sustainable Fashion" theme, featuring six local designers that have participated in various international fashion weeks, including 112 mountainyam (by Mountain Yam), ANGUS TSUI (by Angus Tsui), Bettie Haute Couture (by Bettie Jiang), BLIND by JW (by Jessica Lau & Walter Kong), SUN=SEN (by Sun Lam), and V VISSI (by Vickie Au). These designers have collaborated with Hong Kong textile enterprise Novetex Textiles Limited to create environmentally-friendly Spring/Summer 2023 collections using upcycled fabrics made from The Billie System, a waterless textile recycling system developed locally. During the fair period, Fashion Hong Kong Studio (Booth number 1C-C07) will collect and upcycle unwanted white 100% cotton T-shirts or polo shirts from visitors. The first 100 donors will receive a limited-edition souvenir made from upcycled materials.Serving as a platform to promote local design talents, FASHIONALLY Collection #19 features a number of Hong Kong brands, including ARTO., CAR|2IE, FromClothingof, KEVIN HO, Lapeewee, REDEMPTIVE and WHY. The other three FASHIONALLY presentations are being held on 9 and 10 September, giving the opportunity to three emerging local fashion brands - Wilsonkaki and first-time exhibitors Kowloon City Boy and VO-YAGE - to showcase their latest collections.Another initiative to discover the fashion stars of the future is the Hong Kong Young Fashion Designers' Contest (YDC) 2022, the final will be held on the evening of 11 September. VIP judge Hideaki Shikama will join the judging panel to select the winners of four honours, namely Overall Champion, the Excellence Award, the Best Visual Presentation Award and the "My Favourite Collection Award", out of 10 shortlisted entrants. Members of the public can vote for their favourite designs on the FASHIONALLY website before midnight tomorrow (10 September) to stand the chance of winning one of seven HK$2,000 Lee Gardens Area e-gift coupons sponsored by Hysan Development.Experience the application of technology in the fashion industryIn addition to numerous fashion shows, this year's CENTRESTAGE is staging various seminars and sharing sessions. Earlier today (9 September), representatives from AiDLab, an artificial intelligence design institute, and Code-Create Limited shared their insights into the application of artificial intelligence in the fashion industry. In another session, representatives from Virtual Touch, a 3D visual effects animation firm, and Mirum, one of the world's largest digital service providers, will look into topics such as the metaverse and sustainability in the fashion industry.This year's CENTRESTAGE venue has integrated cyber and metaverse elements into its design and features a host of interactive virtual experiences. Visitors can create their own avatar and connect with others in the CENTREVERSE, as well as enjoying an augmented reality fashion try-on. To further enrich the visitor experience, workshops on making eco-friendly scented pouches and the co-creation of large-scale artworks are also on offer, while the CENTRESTAGE X Watch & Clock lucky draw will take place over the weekend (10 and 11 September).*Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, Create Hong Kong, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.Websites- CENTRESTAGE : https://www.centrestage.com.hk- CENTRESTAGE visitor pre-registration: https://bit.ly/3QNzd7M - Fashion Hong Kong: https://www.fashionhongkong.com.hk/en- Hong Kong Young Fashion Designers' Contest (YDC): https://www.fashionally.com/en- CENTRESTAGE in Town: https://centrestage.hktdc.com/home/highlights/centrestage-in-town/- Photo download: https://bit.ly/3B4RM10About HKTDC The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit: www.hktdc.com/aboutus. Follow us on Twitter @hktdc and LinkedInMedia enquiriesFor more information, please contact Raconteur:Molisa Lau, Tel: +852 6187 7786, Email: molisalau@raconteur.hkBetsy Tse, Tel: +852 9742 7338, Email: betsytse@raconteur.hkThe HKTDC's Communications and Public Affairs Department:Snowy Chan, Tel: +852 2584 4537, Email: snowy.sn.chan@hktdc.orgAgnes Wat, Tel: +852 2584 4554, Email: agnes.ky.wat@hktdc.org Copyright 2022 ACN Newswire. 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The Economic Times Promising Brands 2022 ACN Newswire

The Economic Times Promising Brands 2022

MUMBAI, INDIA, Aug 18, 2022 - (ACN Newswire via SEAPRWire.com) - The Economic Times Promising Brands Conclave, that will be held in Mumbai on September 22, is an effort to shine the strobe light on organisations that have strived to serve their customers in the best possible way. The platform, via standalone addresses, fireside chats and roundtable discussions, will focus on delving deeper into understanding how these companies have succeeded in contributing to an enjoyable customer experience. This evening will bring together the marketing gurus, brand custodians, brand owners, best creative leaders from the marketing fraternity on one platform to celebrate the Promising Brands and engage in the most candid knowledge exchange platform to understand the nuances of successful brands.Why Attend?- Gain: The latest in brand amplification, customer loyalty, social media & more - Evolve: Keep pace with ALL the latest trends - Learn: Hear from the best & brightest in marketing, design, sales - all sharing ideas & insights- Adapt: To a focused agenda for marketing professionals & focused on what matters - Grow: Gain insights into what your customers will be clamoring for coming years & how you can deliver nowIf you are a Promising Brand too? Nominate now - etunwired@et-edge.comJoin us to go extra miles to Achieve, Accomplish & Triumph!For more information: https://et-bestbrands.com/promising/ Copyright 2022 ACN Newswire. All rights reserved. (via SEAPRWire)
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The Economic Times Iconic Brands 2022 ACN Newswire

The Economic Times Iconic Brands 2022

MUMBAI, INDIA, Aug 17, 2022 - (ACN Newswire via SEAPRWire.com) - The 5th edition of The Economic Times Iconic Brands of India that will be held on September 29 in Mumbai will feature remarkable brands which have redefined the benchmark in their respective fields through their legacy and sustainability in India and global market. We will honour such brands from PAN India which have shaped the growth of India and are fulfilling the dream of millions of Indians.Why Attend?- Share best practices followed by innovative and employee-friendly companies- Inclusive session that will enable attendees to interact and engage with leaders through interesting and thought-provoking discussions- Case studies of how iconic brands are outperforming in their industries- A networking opportunity with fellow winners and others in the business community- Gain insights into what your customers will be clamoring for in coming years & how you can deliver now- Meet and greet forefront leaders from across the country and Learn about the practices followed by iconic brandsAre you an iconic brands? Nominate yourself - et.edge@timesgroup.comJoin us for the most Iconic Event in the town!For more information: https://et-edge.com/conferences/iconicbrands/. Copyright 2022 ACN Newswire. All rights reserved. (via SEAPRWire)
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Swang Chai Chuan Limited Announces Details of Proposed Listing on the Main Board of The Stock Exchange of Hong Kong Limited ACN Newswire

Swang Chai Chuan Limited Announces Details of Proposed Listing on the Main Board of The Stock Exchange of Hong Kong Limited

HONG KONG, Aug 8, 2022 - (ACN Newswire via SEAPRWire.com) - Swang Chai Chuan Limited ("Swang Chai Chuan" or the "Group"), an established distributor of Food & Beverage ("F&B") and other products for recognised international and domestic third-party brands and own brands in Malaysia, today announced the details of its proposed listing on the Main Board of The Stock Exchange of Hong Kong Limited ("HKEX").Swang Chai Chuan plans to offer a total of 241,000,000 shares under the Global Offering (subject to the Over-allotment Option), which comprises 216,900,000 Shares (subject to re-allocation and the Over-allotment Option) for the International Placing, and 24,100,000 Shares (subject to re-allocation) for the Hong Kong Public Offering. Based on the Offer Price HK$0.54 per Share (being the mid-point of the indicative offer price range of HK$0.52 to HK$0.56 per Share) assuming the Over-allotment Option is not exercised, after deducting estimated underwriting fees and other expenses, net proceeds from the Global Offering are estimated at approximately HK$86.0 million.The Hong Kong Public Offering will commence from 9:00 a.m. on 8 August 2022 (Monday) and end at 12:00 noon on 11 August 2022 (Thursday). Results of allocations are expected to be announced on 18 August 2022 (Thursday), and dealing of the Group's shares is expected to commence on the Main Board of HKEX on 19 August 2022 (Friday) under the stock code of 2321. Shares will be traded in board lots of 5,000 Shares each. Sunny Fortune Capital Limited is the Sole Sponsor and Sunny Fortune Capital Limited and Elstone Securities Limited are the Joint Global Coordinators, Joint Bookrunners and Joint Lead Managers. BOCOM International Securities Limited, China Galaxy International Securities (Hong Kong) Co., Limited, CMBC Securities Company Limited, Haitong International Securities Company Limited and Phillip Securities (Hong Kong) Limited are the other Joint Bookrunners and other Joint Lead Managers.Investment HighlightsEstablished F&B distributor of Own Brands, international and domestic brands in MalaysiaSwang Chai Chuan is one of the top 5 companies(1) in Malaysia F&B distribution industry. With its long years of experience in and dedication to the F&B distribution industry in Malaysia, the Group has become an established local F&B distributor with substantial scale, supporting over 200 international and domestic brands. Third-Party Brands distributed by the Group included Oreo, Cadbury, Ajinomoto, a British multinational ice-cream frozen dessert brand and a New Zealand international dairy product brand. The Group has also served a number of well-established retail chains such as Nirwana, TF Value-Mart, BS Group and Sabasun. To establish the reputation and enhance the market penetration, Swang Chai Chuan is committed to offering a wide range of products under different brands to customers with timely delivery service. At the same time, the Group has received awards and recognitions by Malaysian associations in recognition of the excellent product and services, such as the Superbrands Status and the Sin Chew Business Excellence Awards.Strong sourcing network and long-term relationship with recognised international and domestic brand ownersThe Group distributed and actively managed the diverse portfolio of F&B and other brands of a wide selection of quality products covering 4,000 SKUs, which can be divided into nine different core categories, namely dairy products, frozen food, packaged food and commodities, sauce, oil and condiments, beverages and specialty products, personal and baby care products, pet care products and cleaning and kitchen supplies. The Group has established long-term business relationship ranging from approximately 5 to 26 years with its five largest suppliers to date, thus enabling the Group to ensure a stable supply of products.Since 2007, the Group started tapping into the development of certain Own-Brand Products, the variety of which was gradually expanded. The Group was able to provide different choices of F&B and other products to the customers under over 200 Third-Party Brands, consisting of approximately 140 international brands and approximately 80 domestic brands, together with products under five major Own Brands, such as CED, Mega Fresh, Mega Food, Sayangku and Snowcat, covering various product types and price ranges. Specialty products, salt, frozen seafood, frozen meat, and pet care products, etc. under the major Own Brands further enlarged the brand and product portfolio and consumer base of the Group. The Group will continue to explore new brands and products that are expected to have growth potential and to diversify the product offerings.Large and diverse customer base with a strong focus on large retail chains and channelsThe Group has established and maintained a large customer base with more than 11,000 active customers over the years with a focus on well-established retail chains. Many of the Group's customers are established international retail chains and local retail chains which make purchases frequently and in huge quantities. As a result of the effort to diversify customer portfolio, the Group also serves F&B dealers and merchandisers, school canteens, hospitality and other customers. As at 30 April 2022, the Group had established long-term business relationship with the five largest customers during the track record period ranging from approximately 11 to 26 years. The Group achieved high customer retention rate with revenue generated from repeat customer accounts contributing over 90% of the total revenue during the track record period. With the large and diverse customer base as illustrated above, the increasing scale and complexity of the customers' business operation have driven demand for F&B products sourced from suppliers that scale up the procurement and other business activities, thereby growing the revenue. The Group also enjoys economies of scale and continues to optimise its cost structure and increase its profitability.Expansive distribution network is strategically located and well equipped with temperature-controlled facilitiesThe Group's distribution network, which form the cornerstone of warehousing and logistics management services, can effectively facilitate the supply chain of F&B distribution and deliver products to more customers on a timely basis with delivery lead time as short as within 24 hours. The Group currently operated 12 warehouses strategically located in the major sales regions in Peninsular Malaysia, with designated storage capacity of approximately 25,600 CBM, nine of which are equipped with cold storage facilities with an aggregate of approximately 4,550 CBM mainly for storage of frozen food and dairy products. The Group also operated a fleet of over 140 self-operated logistics vehicles, of which approximately 100 are refrigerated trucks, which facilitate an effective and efficient flow of warehousing and logistics management operations.Proven track record of financial performanceDuring the track record period, the gross profit margin of the Group showed an upward trend, with the gross profit margin in FY2021 reaching 14.1%. Gross profit amounted to approximately RM94.5 million (equivalent to approximately HK$181.7 million) in FY2021, representing a year-on-year increase of approximately 18.5% from FY2020. Adjusted net profit also rose by approximately 29.9% year-on-year from FY2020 to approximately RM28.6 million (equivalent to approximately HK$54.9 million) in FY2021. (2)RM'000(approximately) FY2019 FY2020 FY2021 4M2022(As at 30 April)Revenue 497,435 564,632 668,738(equivalent to approximately HK$1,286,035) 266,652(equivalent to approximately HK$512,792)Gross profit 66,187 79,733 94,508(equivalent to approximately HK$181,746) 38,753(equivalent to approximately HK$74,525)Gross profit margin 13.3% 14.1% 14.1% 14.5%Adjusted net profit* 17,686 21,985 28,562(equivalent to approximately HK$54,927) 13,556(equivalent to approximately HK$26,069)Adjusted net profit margin* 3.6% 3.9% 4.3% 5.1%* Adjusted net profit was calculated based on the profit for the year excluding listing expenses during the track record periodDuring the track record period, the Group recorded ongoing growth in revenue, gross profit and adjusted net profit. At the same time, gross profit margin and adjusted net profit margin also continued to rise.Experienced and dedicated senior management teamThe Group has an experienced, dedicated and capable management team led by the executive Directors, the Soon Brothers, who have been instrumental in spearheading the growth of the Group and have over 30 years of experience in the business of distribution of F&B products in Malaysia. They are responsible for the overall business strategy, planning, operational and sales management and development of the Group. In addition, the Group has a loyal, experienced and capable senior management team with extensive operational expertise and in-depth understanding of the F&B distribution industry in Malaysia and is able to establish a high degree of product differentiation and a broad brand portfolio.Future Growth StrategiesFurther enhancing distribution and sales capabilities by investing in cold chain and other infrastructureDuring the track record period, the Group's revenue generated from frozen food and dairy products represented approximately 50% of the total revenue. Both frozen food and dairy products are sold by the Group under, in addition to Third-Party Brands, Own Brands or on a White-Label basis which generally have a higher profit margin as compared to the distribution and sales of Third-Party Brand Products. Going forward, the primary business strategies of the Group should pivot around enhancing the cold chain warehousing and logistics capabilities and management. The Group plans to (i) set up a new warehouse with cold storage facilities and upgrade the self-owned warehouses with advanced features; (ii) acquire and upgrade cold and other logistics vehicles; (iii) enhance cold chain and other management and information systems.Apart from cold storage facilities, the expected increase in designated general storage capacity would also facilitate the optimisation of the storage space and enhance the efficiency in sales of the products that are stored under general condition and improve the operational results.Enhanced development of Own ProductsOwn Products and White-Label Products generally enjoy a high gross profit margin, which drives the expansion of relevant segments. The Group plans to develop the business of the Own Products and White-Label Products by purchasing new processing machines for processing so as to take up more orders, save labour costs and enhance processing efficiency. The Group will also conduct marketing and promotional activities of the Own-Brand Products to further conduct media marketing and engage with more potential customers.Development of e-commerce business by launching a mobile applicationOwing to the large and diverse customer base with more than 11,000 active customers, the Group receives and processes a large number of orders from various types of customers every day. To streamline the ordering process and in line with the market trend, the Group plans to develop the e-commerce operations by engaging an external party service provider to design and customise a mobile application. The Ordering App is expected to be launched and put into use by the fourth quarter of FY2023 and it is expected to create a more convenient and pleasant purchasing experience for customers and enhance the efficiency of the Group.Strategic acquisitions and investments along the supply value chainIn view of the expected growth in the F&B distribution industry in Malaysia, the Group plans to continue to expand the business and explore potential business opportunities by acquiring majority or entire shareholding of, or investing in, local company(ies) or acquiring business(es) in the F&B supply value chain, including horizontal and vertical acquisitions and investments.Use of proceedsBased on the Offer Price of HK$0.54 per Share (being the mid-point of the indicative Offer Price range of HK$0.52 to HK$0.56 per Share) and assuming the Over-allotment Option is not exercised, after deducting estimated underwriting fees and other expenses, net proceeds from the Global Offering are estimated at approximately HK$86.0 million. The Group currently intends to use the net proceeds from the Global Offering for the following manner:Applications / Percentage-- To further enhance the distribution and sales capabilities by investing in cold chain and other infrastructure 47.8%-- To develop the Own Products business by acquiring new processing machines and conducting marketing and promotional activities 18.0%-- To develop e-commerce business by launching a mobile application 7.0%-- For strategic acquisitions and investments along the supply value chain 17.2%-- As general working capital 10.0%Cornerstone InvestmentThe Group has entered into cornerstone investment agreements with four cornerstone investors separately, namely Mr. Tee Kian Heng, Huihuang Resources Limited, Dato' Sri Ng Chong Keong and Dato' Sri Pek Kok Sam (each a "Cornerstone Investor" and together the "Cornerstone Investors"), pursuant to which the Cornerstone Investors have agreed to, subject to certain conditions, subscribe for such number of Shares (rounded down to the nearest board lot of 5,000 Shares) at the Offer Price, which may be purchased with an aggregate amount of approximately HK$47.0 million. The Group believes that introducing the Cornerstone Investors to the Global Offering and securing the subscription of a significant number of Offer Shares will set a solid platform for the launch of the Global Offering by demonstrating the Cornerstone Investors' confidence in the Global Offering.Swang Chai Chuan LimitedSwang Chai Chuan Limited is one of the top 5 companies* in Malaysia F&B distribution industry and is an established distributor of F&B and other products for recognised international and domestic third-party brands and own brands. Swang Chai Chuan Limited also provides suppliers with warehousing, logistics, sales and marketing support and other value-added services* In terms of revenue in 2021, according to Frost & SullivanCapitalised terms used herein shall have the same meanings as those defined in the prospectus dated 8 August 2022, unless the context otherwise requires.Media enquiries:Strategic Financial Relations LimitedVeron Ng Tel: (852) 2864 4831 Email: veron.ng@sprg.com.hkMel Lai Tel: (852) 2864 4855 Email: mel.lai@sprg.com.hkAggie Fang Tel:(852) 2114 4987 Email: aggie.fang@sprg.com.hkNotes:(1) In terms of revenue in 2021, according to Frost & Sullivan(2) These amounts are converted from Malaysian Ringgit to Hong Kong dollars or Hong Kong dollars to Malaysian Ringgit at an exchange rate of RM0.52 to HK$1.00. No representation is made that Malaysian Ringgit/Hong Kong dollars amount have been, could have been or may be converted to Hong Kong dollars/Malaysian Ringgit at that rate or at all.Important:1. This press release is for information purposes only and does not constitute or include any recommendation or invitation or offer (nor is calculated to invite such a recommendation, offer or invitation) by any person for acquisition, purchase or subscription of the securities of the Company nor does it intend to act as a recommendation of the sale of securities or any invitation or offer for acquisition, purchase or subscription of securities. This press release should accordingly not amount to an advertisement or invitation within the meaning of section 103(1) of the Securities and Futures Ordinance (Chapter 571 of the Laws of Hong Kong) or a prospectus or an extract from or abridged version of a prospectus within the meaning of sections 2 and 38B, respectively of the Companies (Winding Up and Miscellaneous Provisions) Ordinance (Chapter 32 of the Laws of Hong Kong). Investors should read the prospectus of the Company for detailed information about the Company and the proposed offering before deciding whether or not to purchase any securities of the Company. An application to subscribe for the shares referred to in this press release by any persons shall be made solely based on the prospectus and the application forms to be issued by the Company on 8 August 2022. 2. No application for the shares of the Company should be made by any person nor would such application be accepted without the completion of a formal application form or other application procedure that is issued with or in respect of the prospectus.3. The directors of the Company collectively and individually accept full responsibility for the accuracy of the information contained in this press release and confirm, having made all reasonable enquiries, that to the best of their knowledge and belief, there are no other facts the omission of which would make any statement herein misleading. Copyright 2022 ACN Newswire. All rights reserved. (via SEAPRWire)
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Spritzer wins Platinum Award in Reader’s Digest Trusted Brands 2022 ACN Newswire

Spritzer wins Platinum Award in Reader’s Digest Trusted Brands 2022

KUALA LUMPUR & TAIPING, Jun 24, 2022 - (ACN Newswire via SEAPRWire.com) - Spritzer is pleased to announce that the Company has recently won the Reader's Digest's Trusted Brands 2022 platinum award under the Food & Beverage - Bottled Water category.Dr. Chuah Chaw Teo, R&D Director of Spritzer Bhd; and Sheron White, Group Advertising and Retail Sales Director for Reader's Digest Asia-PacificThis year's Reader's Digest Trusted Brands 2022 award presentation ceremony was held at the Grand Hyatt Hotel Kuala Lumpur. The event also celebrated the 100th anniversary of Reader's Digest, a global brand with 23 editions in 41 countries."I am deeply humbled to receive this important award from Reader's Digest Trusted Brands 2022 on behalf of Spritzer. Spritzer has won this award, for 21 years. This achievement is a very powerful endorsement of the popularity and trust of the Spritzer Brand from our loyal and faithful consumer. This is a huge honour for us, and I thank you all for your very strong support," said Dr. Chuah Chaw Teo, Research and Development Director of Spritzer Bhd."Spritzer will continue on the journey to give only the best quality natural mineral water to our consumers while striving to also give back to society."Reader's Digest Trusted Brands 2022 was conducted independently by leading market research company Catalyst Research. The award saw the opinions and votes of approximately 8,000 individuals from Asia based on the key attributes of Trustworthiness and Credibility; Quality; Value; Understanding of Customer Needs; Innovation and Social Responsibility.Spritzer specialises in manufacturing and distribution of natural mineral water, sparkling mineral water, distilled drinking water, non-carbonated fruit flavoured drink and fruit flavoured drink. The company has been in operation for more than 30 years, and is the country's largest bottled water producer.Spritzer Bhd: [Bursa: SPRITZER; 7103] [RIC: SPTZ:KL] [BB: SPZ:MK] [OTC: SPZRF], https://www.spritzer.com.my Copyright 2022 ACN Newswire. All rights reserved. (via SEAPRWire)
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