DOCOMO and CyberAgent to Establish New Advertising Company: Prism Partner Inc. JCN Newswire

DOCOMO and CyberAgent to Establish New Advertising Company: Prism Partner Inc.

TOKYO, Jun 30, 2022 - (JCN Newswire via SEAPRWire.com) - NTT DOCOMO, INC. and CyberAgent, Inc. have announced that they have agreed to establish a new company, Prism Partner Inc., to utilize DOCOMO and CyberAgent's business resources for advertising.1. BackgroundIn 2021, online ad spending in Japan totaled nearly 2.71 trillion yen, up 21.4% from the previous year and the first time that online ad spending exceeded that in the four traditional media of television, radio, newspapers, and magazines.*1 Furthermore, Japan's market for digital sales promotions is forecast to grow to 250 billion yen by 2024. *2 In response, DOCOMO, with a membership base of over 89 million people, and CyberAgent, with a proven digital advertising track record in Japan, have decided to support advertisers by providing them with advertising products incorporating the two companies' knowledge and assets.2. New company's businessProvide solutions covering everything from digital promotions to CRMPrism Partner will sell DOCOMO's targeted ad products based on DOCOMO's service usage information and other member data as well as other online and offline data.*3 Prism Partner will support development and sell DOCOMO's digital promotions and advertising products that continuously use d POINTs to encourage purchases and perform purchase-effect analyses. Through the integration of CRM tools, such as DOCOMO's Super Sales Program*4 marketing platform and ad-delivery data, Prism Partner will go beyond simply serving customer ads by providing operational support for action that increases loyalty and trust for products and brands.Provide new targeted-ad avenues for developers of games and other appsFor app developers who utilize DOCOMO membership information and app-usage data*5, Prism Partner will support development and sales of DOCOMO's advertising products. DOCOMO data will be integrated with Dynalyst, CyberAgent's dynamic retargeting ads designed specifically for smartphone apps,*6 enabling customers to benefit from advanced ad technology and customization.3. Each company's rolesDOCOMODeliver targeted ads effectively by using purchase behavior data based on d POINTs and d-BaraiTM usage histories from some 89 million d POINTs members and other media touchpoints (used anonymously and within the scope of the Privacy Policy) to estimate customers' online and offline interests.Contribute to manufacturers' and retailers' sales promotions by revitalizing the d POINTs and d-Barai ecosystem and encourage customer purchases.Help advertisers expand their marketing activities by analyzing ad targets and customer preferences with AI,*7 using location information obtained with customer consent,*8 DOCOMO data on how services are being used by customers, and d POINTs and d-Barai purchase information.CyberAgentLeverage Japan's top-level digital-advertising sales, operational and advertising development capabilities to provide advertisers with comprehensive assistance, from ad-serving system development to ad-operating system construction and sales.Apply knowledge from developing Japan's top-class DSP and from the AI Lab, an AI R&D organization involved in digital marketing, to develop ad-serving systems for maximized and measurable ad impact.Leverage partnerships with retailers by supporting digital transformation to formulate sales-promotion plans and measure sales-promotion impact, both online and offline.4. OutlookDOCOMO and CyberAgent, working through their new company Prism Partner, will develop advertising products and drive sales to advertisers while also utilizing DOCOMO's proprietary data, points, media, and other marketing assets, as well as CyberAgent's AI and digital marketing knowledge, ultimately to identify and maximize the impact of advertisements integrated both online and offline.(1) Source: Dentsu Inc. research report (in Japanese): "2021 Ad Spending in Japan"www.dentsu.co.jp/news/release/2022/0224-010496.html(2) Source: CyberAgent, Inc. research report (in Japanese):"Execution of Market Size Research on Digital Advertising to Draw Customers to Stores (O2O Ads)" www.cyberagent.co.jp/news/detail/id=23249(3)(5)(7)(8) Conducted within the scope of the DOCOMO Privacy Policy and d Menu "Site Terms of Use"DOCOMO Privacy Policy (in Japanese): www.nttdocomo.co.jp/utility/privacy/Site Terms of Use (in Japanese): https://smt.docomo.ne.jp/portal/src/terms_ad3.htmlWith the Personal Data Dashboard, customers can always select to a certain extent to accept or reject DOCOMO's use of location information and usage information, such as the user's IP address. For more about the Personal Data Dashboard: https://datadashboard.front.smt.docomo.ne.jp/For more about DOCOMO Ads (digital ads) provided by DOCOMO: https://smt.docomo.ne.jp/portal/ad/about/docomoad.html (in Japanese)Super Sales Program, which sends messages and information on deals from accepting (4) merchants to customers through the d POINTs and d-Barai apps when d POINTs or d-Barai are used at stores, is a marketing platform for effective sales promotions: https://ssw.web.docomo.ne.jp/marketing/super_sales_program/ (in Japanese)(6) Dynamic retargeting ads automatically generate banner ads that display information tailored to each customer's tendencies and interests. Copyright 2022 JCN Newswire. All rights reserved. (via SEAPRWire)
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CIMB Niaga and JCB launch JCB Digital Credit Card in Indonesia ACN Newswire

CIMB Niaga and JCB launch JCB Digital Credit Card in Indonesia

TOKYO & JAKARTA, Jun 22, 2022 - (ACN Newswire via SEAPRWire.com) - PT Bank CIMB Niaga Tbk (CIMB Niaga) and PT JCB International Indonesia (JCB), as a subsidiary of JCB International Co. Ltd., launched the CIMB Niaga JCB OCTO Card Digital Credit Card in Jakarta, on 22nd June 2022. This credit card with digital or virtual technology was developed in line with the rapid growth of demand for online transactions and credit card technology. The Digital Credit Card provides a number of improvements. It enables the user to apply for CIMB Niaga JCB OCTO Card Digital Credit Card anytime and anywhere, and it also provides a safer and easier payment method for online transactions by using a one-time password (OTP).Director of Consumer Banking CIMB Niaga Noviady Wahyudi said, "CIMB Niaga continues to innovate to develop digital customer experience by integrating various products and services into the OCTO Mobile Super App, making it easier for people to meet their financial needs. Recently, we innovated to present the CIMB Niaga JCB OCTO Card Digital Credit Card, which provides a comprehensive digital transaction experience for users," said Noviady.Meanwhile, President Director of PT JCB International Indonesia, Takumi Takahashi, said, "The launching of this new Digital Credit Card shows our successful collaboration with CIMB Niaga and our commitment to cater to the demand for digital transactions in Indonesia. We believe with this new Digital Credit Card, customers can experience the uniqueness of JCB."The issuance of the CIMB Niaga JCB OCTO Card Digital Credit Card is an initiative of CIMB Niaga and JCB to provide an easier, faster and safer online transaction experience. All transactions will be verified by entering a random two (2) digit OCTO Mobile PIN, and online transactions at most online merchants that have implemented 3D secure security are protected by a one time password (OTP) sent to a mobile phone number registered with the Bank. These features minimize the risk of online fraud and losses due to card theft. Customers also have the option to immediately block their CIMB Niaga JCB OCTO Card Digital Credit Card via the CIMB Niaga OCTO Mobile.With the fast online application process for the Digital Credit Card, customers will have easier and instant access to their credit cards at the time of payment, without the hassle of carrying a physical credit card. Overall, this new Digital Credit Card is a convenient and hassle-free way to do transactions instantly.The main features and benefits of this Digital Credit Card include 10% cash back for online transactions through the CIMB Niaga OCTO Mobile, a free installment fee with a 3 month tenor for minimum retail transactions of Rp 500,000, and a free annual fee. For detailed information, please visit: https://www.cimbniaga.co.id/id/personal/kartu-kredit/octo-card.CIMB Niaga JCB OCTO Card Digital Credit Card customers can use the Card with the above features and benefits at more than 100 thousand offline and online merchants in Indonesia.About CIMB Niaga CIMB Niaga was established under the name of Bank Niaga in 1955. Approximately 92.5% of CIMB Niaga's shares (including those owned by PT Commerce Kapital of 1.02%) are owned by the CIMB Group. CIMB Niaga offers complete banking products and services, both conventional and Sharia, through a 428 office network as of 30 June 2021, consisting of 358 branch offices, 37 Digital Lounges and 33 Mobile Branches. CIMB Niaga has 12,389 employees (consolidated) as of June 30, 2021.CIMB Group is the second largest financial services provider in Malaysia and one of the leading universal banking groups in ASEAN. The products and services it offers include consumer banking products and services, investment banking, Islamic banking, asset management and insurance. CIMB Group is headquartered in Kuala Lumpur, and operates in all ASEAN member countries (Malaysia, Indonesia, Thailand, Singapore, Cambodia, Brunei, Vietnam, Myanmar, Laos, and the Philippines). In addition to the ASEAN region, CIMB Group has also established offices in China, Hong Kong, India, Sri Lanka, the United States, the United Kingdom, and Korea. CIMB Group's shares are listed on Bursa Malaysia through CIMB Group Holdings Berhad. As of 30 June 2021, the group has a market capitalization value of USD 11.1 billion.About JCBJCB is a major global payment brand and a leading credit card issuer and acquirer in Japan. JCB launched its card business in Japan in 1961 and began expanding worldwide in 1981. Its acceptance network includes about 39 million merchants around the world. JCB Cards are now issued mainly in Asian countries and territories, with more than 140 million cardmembers. As part of its international growth strategy, JCB has formed alliances with hundreds of leading banks and financial institutions globally to increase its merchant coverage and cardmember base. As a comprehensive payment solution provider, JCB commits to providing responsive and high-quality service and products to all customers worldwide. For more information, please visit: www.global.jcb/en/ContactAyaka NakajimaCorporate CommunicationsTel: +81-3-5778-8353Email: jcb-pr@jcb.co.jp Copyright 2022 ACN Newswire. All rights reserved. (via SEAPRWire)
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MHI to Establish New “Digital Innovation Headquarters” to Transform Customer Business Models through “Smart Connections” JCN Newswire

MHI to Establish New “Digital Innovation Headquarters” to Transform Customer Business Models through “Smart Connections”

TOKYO, Jun 20, 2022 - (JCN Newswire via SEAPRWire.com) - Effective July 1st, Mitsubishi Heavy Industries, Ltd. (MHI) will add a new "Digital Innovation Headquarters" to its corporate organization. Until now, the Company has sought to strengthen its product competitiveness through ICT solutions encompassing communication network technologies, information processing technologies, etc., with a focus on developing new solutions and expanding current solutions. Going forward, in order to respond to the increasingly diverse needs of the future, under the new headquarters MHI will concentrate on expanding its digital strategies, digital platforms and digital transformation (DX) promotion functions.Fig.1 Digital innovations incorporating MHI’s core competencesFig.2 DX supporting joint solution creation with the customerFig.3 Functions of the Digital Innovation HeadquartersMHI Group's Unique Digital InnovationsTo carry out the Company's shift in orientation, in addition to pursuing intelligence and autonomous operation in the machine systems provided by its group companies, MHI will pursue "smart connections" by coordinating the machine systems vital to society and adding intelligence to social systems, in a quest to achieve secure social infrastructures.MHI already has a solid record in digital plant operation control (DIASYS Netmation) and remote monitoring and automated plant operation (TOMONI). These and other DX infrastructure technologies have given the Company accumulated expertise in modeling and simulation technologies, based on extensive research, development and field verification; data collection and analytics technologies, derived from operation and maintenance based on abundant operational experience; and AI technologies that have been applied in diverse products and systems. In addition, through integration of security technologies cultivated through the Company's defense products, etc., MHI aims to provide solutions in safety and security.In recent years MHI Group has set its target on introducing not only individual new technologies but also technologies that enable digital optimization and operation of multiple products as a package. This solution concept has been named "SigmaSynX"(1). The objective here is not to collect and analyze data from multiple customers, but rather to achieve comprehensive digital optimization of multiple plants and machines operated by a specified customer.Going forward, using MHI Group's unique operational data relating to digital technologies, the Company will provide new digital value by accelerating "smart connections" between products and digital technologies.Outline of the new organizationThe new headquarters is being established to powerfully drive forward the Company's digital business.The new headquarters will focus on strategic functions by making decisions concerning the digital strategy directions of the entire MHI Group, building digital-driven infrastructure and operating across divisions, developing DX human resources, and overseeing governance, resource optimization, etc.The new headquarters will target further value creation through cross-divisional use of digital assets and ecosystem building, and will undertake cross-organizational promotion of use of software and other digital product-related modular designs and digital platforms.The new headquarters will address development of digital services and applications relating to customer contacts in the business segments; and agile development functions(2) in integrated monitoring, operation, and other digital platforms; and also focus on promoting digital experience and digital platform development.(1) SigmaSynX is MHI's standard platform for synchronizing and coordinating diverse machine systems. It is an amalgamation of digital technologies for achieving optimal operation by making machine systems intelligent. www.mhi.com/news/210316.html?style=preview(2) Agile development is a method for undertaking system or software project development. Development is carried out through repeated installation and testing in small units, rather than treating a system as one large unit.About MHI GroupMitsubishi Heavy Industries (MHI) Group is one of the world's leading industrial groups, spanning energy, smart infrastructure, industrial machinery, aerospace and defense. MHI Group combines cutting-edge technology with deep experience to deliver innovative, integrated solutions that help to realize a carbon neutral world, improve the quality of life and ensure a safer world. For more information, please visit www.mhi.com or follow our insights and stories on spectra.mhi.com. Copyright 2022 JCN Newswire. All rights reserved. (via SEAPRWire)
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SINGAPORE ANNUAL MEETING: DIA and CoRE Gathering Key Healthcare Experts in Neutral Forum to Discuss Regulatory News and Drug Development SeaPRwire

SINGAPORE ANNUAL MEETING: DIA and CoRE Gathering Key Healthcare Experts in Neutral Forum to Discuss Regulatory News and Drug Development

From 12-13 July 2022, industry experts and health authorities from Asia-Pacific meet for the 5th time Singapore, June 15, 2022 – (ACN Newswire) – The COVID-19 pandemic has ushered an increased speed of healthcare innovations with the hope of effectively managing this public health threat. This meeting offers a neutrally organized forum to discuss lessons learned and better prepare the healthcare system for the next challenges. From 12-13 July, representatives from Regulatory agencies, health authorities (Ali Al dalaan,[SFDA] Wen-Yi Hung[TFDA] Shin-ichi Okudaira [PMDA]) Jesusa Joyce N. CIRUNAY [Philippines FDA] and industry leaders (Serena Chan [Syneos Health], Daniela Caiazza [Novotech], Ralf Altenburger[Roche], Yu LIANG [MSD], and many more) meet in person for the first time in two years to foster positive changes in the healthcare environment in the Asia-Pacific. That includes emerging technologies, innovations in cancer care, digital health and improved patient access to novel therapies. Sessions discussing Digital Health, Decentralized Clinical Trials, and access to Innovative Therapies Connecting different perspectives and interests in a neutral forum allows an open dialogue and facilitates solutions and concrete action points for today’s healthcare challenges, such as: Fostering digital health adoption in the Asia-Pacific is highly dependent on regulatory frameworks. The session will discuss benefits of digital health, personalised care and what is necessary to improve application in the region. The dynamics of decentralised clinical trials has the potential to improve patients’ experience. Serena Chan (Syneos Health Singapore), Daniela Caiazza (Novotech), and Jerome Armellini (IQVIA Singapore) will discuss how decentralised trials can benefit patients, clinicians, trial sites and sponsors beyond the pandemic setting. Novel approaches for managing cancer come from innovative cell and gene therapies. Challenges arise when it comes to country-specific regulations. Together with other specialists, Ralf Altenburger (Global Head Cell and Gene Therapy, F. Hoffmann La-Roche) will present where the field is going as an integral part of cancer care. Building regulatory agility for improved patient access became more aware throughout the pandemic. Ali Al dalaan (SFDA) will present his view on regulatory convergence and discuss with industry leaders how to improve patient access through regulatory agility. Empowering the ASEAN patients is subject of a townhall format, where all participants wrap up the conference and discuss the efficiency and sustainability of healthcare systems in ASEAN and identify next steps. About DIA Singapore Annual MeetingDate: 12-13 July 2022Location: Grand Copthorne Waterfront Hotel, SingaporeHavelock RoadSingapore 169663Singapore Registration information:Register before the 30th of June and get a 25% discount using the following code: SAM2022– Register online here: https://bit.ly/3aPsB9o– Register with one of our Team member: kanchan.patel@DIAglobal.org About DIA DIA (founded as the Drug Information Association) is a global association that mobilizes life science professionals from across all areas of expertise to engage with patients, peers, and thought leaders in a neutral environment on the issues of today and the possibilities for tomorrow. As a member-driven, volunteer organization, professionals from 80 countries have affected healthcare outcomes, by engaging with DIA through an unparalleled network, educational offerings, and professional development opportunities.DIA is based in Washington, DC (US) with regional offices representing the Americas (Horsham, PA, US); Europe, the Middle East, and Africa, (Basel, Switzerland); and Asia (Beijing and Shanghai, China; Mumbai, India; and Tokyo, Japan). Connect with DIA:Twitter: https://twitter.com/DrugInfoAssnLinkedIn: www.linkedin.com/company/diaFacebook: www.facebook.com/DrugInformationAssociation/Instagram: www.instagram.com/druginfoassn/ About Centre of Regulatory Excellence (CoRE): Launched in 2014, CoRE at Duke-NUS Medical School, is the first dedicated Asian centre targeted at addressing the capacity development and policy innovation needs of national health regulators, the biomedical industry, and pharmaceutical and medical device companies. The Centre provides a neutral academic platform to establish regional platforms and networks to exchange knowledge, encourage innovation, promote thought leadership and collaboration in strengthening regulatory science and policy, and health systems frameworks, within and among national regulatory agencies, industry, health ministries and academia. Contact: CoRESherna WADIAAssociate DirectorCentre of Regulatory ExcellenceDuke-NUS Medical SchoolEmail: core@duke-nus.edu.sg DIAKanchan PATEL,DIA Associate Director, India-Singapore OperationsEmail: kanchan.patel@DIAglobal.org
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