Toyota: Exhibiting at Tokyo Auto Salon 2023 and Tokyo Outdoor Show JCN Newswire

Toyota: Exhibiting at Tokyo Auto Salon 2023 and Tokyo Outdoor Show

January 13, 2023
Toyota City, Japan, Jan 13, 2023 - (JCN Newswire via SEAPRWire.com) - TOYOTA GAZOO Racing (TGR) and Lexus are exhibiting at the three-day Tokyo Auto Salon 2023 held at Makuhari Messe (in Chiba, Japan) from January 13 to 15, 2023. Also, Toyota and Lexus are exhibiting at the concurrent Tokyo Outdoor Show at the same venue. Under the shared theme of "Toyota: Leaving no car lovers behind", TGR, Lexus, and Toyota are exhibiting vehicles and automotive parts in line with the three concepts of "Carbon neutrality for protecting beloved cars", "Making ever-better motorsports-bred cars", and "Diverse lifestyles to enjoy with beloved cars". During the events, TGR and Lexus will also propose new ways to enjoy cars and motorsports in the carbon-neutral era through talk sessions by professional racing drivers and development engineers, as well as through demo runs.For details of the exhibited vehicles, as well as for a 9:30 a.m. press conference on January 13 and talk sessions (scheduled to feature Toyota President Akio Toyoda, professional racing drivers, and others), please visit the following URL. bit.ly/3QCG9FV (in Japanese)The press conference will be available in both Japanese and English.https://www.youtube.com/watch?v=eP2YsAqMsMUAlso, as new initiatives utilizing digital technology, TGR and Lexus have organized an "NFT Digital Stamp Rally" for added enjoyment at Tokyo Auto Salon 2023's physical venue and a metaverse-based "Virtual Garage by GR/Lexus". For more information, please visit the following URL. bit.ly/3GGjYds (in Japanese)Outline of exhibitCarbon neutrality for protecting beloved cars- Toward achieving carbon neutrality, Toyota is aiming to provide its customers with more choices by offering a full product lineup.- In parallel, expecting that it will take time before all new vehicles are carbon neutral, simultaneously promoting the carbon neutralization of not only new vehicles but also of vehicles currently in customer use is essential for the future. Bringing back the long-time loved AE86 while retaining the original to the utmost, an AE86 converted into a hydrogen-engine vehicle is also on display in the form of the "AE86 H2 Concept", which is joined by an AE86 converted into a battery electric vehicle in the form of the "AE86 BEV Concept".Making ever-better motorsports-bred cars- TGR is putting into practice its approach of "Making ever-better motorsports-bred cars" by commercially providing cars that have been honed to win races.- On display is the "GR Yaris Rally2 Concept", which was developed utilizing the knowledge gained by participating in the FIA World Rally Championship (WRC), along with the world premieres of the GR Yaris RZ "High-performance - Sebastien Ogier Edition Concept" and the GR Yaris RZ "High-performance - Kalle Rovanpera Edition Concept" as expressions of TGR's gratitude to all those who have supported the TOYOTA GAZOO Racing World Rally Team and of TGR's desire to bring even more excitement to the WRC.Diverse lifestyles to be enjoyed with beloved cars- In addition to exhibiting vehicles that have been customized under the supervision of professional racing drivers, also on display are new GR Parts developed by TGR utilizing feedback from motorsports, along with GR Heritage Parts scheduled for release starting in 2023 and produced to meet customers' desires to keep on driving their memory-filled beloved cars.- Lexus and Toyota are exhibiting for the first time at the Tokyo Outdoor Show. Toward achieving a carbon-neutral society, and based on its desire to deliver outdoor experiences that help people understand, enjoy, and protect nature, Lexus is promoting its "OVERTRAIL PROJECT", which offers the fun of vehicles that enhance outdoor lifestyles while coexisting with nature and provides various outdoor experiences.For more information, visit https://global.toyota/en/newsroom/corporate/38537253.html. Copyright 2023 JCN Newswire. All rights reserved. (via SEAPRWire)
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TOYOTA GAZOO Racing and Lexus to Exhibit at Tokyo Auto Salon 2023 JCN Newswire

TOYOTA GAZOO Racing and Lexus to Exhibit at Tokyo Auto Salon 2023

January 6, 2023
TOKYO, Jan 6, 2023 - (JCN Newswire via SEAPRWire.com) - TOYOTA GAZOO Racing (TGR) and Lexus are planning to exhibit at the three-day Tokyo Auto Salon 2023(1) to be held at Makuhari Messe (in Chiba, Japan) from January 13 to 15, 2023. Also, Lexus and Toyota are planning to exhibit at the concurrent Tokyo Outdoor Show(2) at the same venue. Both efforts--under the shared theme: "Toyota: Leaving no car lovers behind"--are to exhibit vehicles and automotive parts in line with the three concepts of "Carbon neutrality for protecting beloved cars", "Making ever-better motorsports-bred cars", and "Diverse lifestyles to enjoy with beloved cars". Details of the exhibited vehicles and other information are to be posted on the TGR website below as they become available. Also accessible via the same URL are to be a press conference scheduled for 9:30 a.m. on January 13 and talk sessions (featuring Toyota President Akio Toyoda, professional racing drivers, and others) during the show. The press conference will be available in both Japanese and English. www.youtube.com/watch?v=eP2YsAqMsMUAs new initiatives utilizing digital technology, TGR and Lexus have organized an "NFT Digital Stamp Rally" for added enjoyment at Tokyo Auto Salon 2023's physical venue and a metaverse-based "Virtual Garage by GR/Lexus" to deliver enjoyment to a broad audience of and beyond show visitors. For more information, please visit the following URL.https://toyotagazooracing.com/jp/eventexhibition/tokyoautosalon/virtualgarage"Carbon neutrality for protecting beloved cars"Toward achieving carbon neutrality, Toyota is aiming to provide its customers with more choices by offering a full product lineup.In parallel, expecting that it will take time before all new vehicles are carbon neutral, Toyota believes that simultaneously promoting the carbon neutralization also of vehicles currently in customer use is essential for the future. As such, TGR and Lexus will exhibit concept cars that propose that customers can continue to drive forever in their beloved cars while taking on the challenge of reducing CO2 emissions."Making ever-better motorsports-bred cars"TGR is putting into practice its approach of "Making ever-better motorsports-bred cars" by commercially providing cars that have been honed to win races. At Tokyo Auto Salon 2023, TGR will unveil a product that commemorates its WRC drivers' title win. TGR will also announce a product that utilizes the knowledge gained through WRC participation, with demo runs planned for January 14 and 15."Diverse lifestyles to be enjoyed with beloved cars"In addition to exhibiting vehicles that have been customized under the supervision of professional racing drivers, new GR Parts and GR Heritage Parts that are scheduled for release in 2023 are to also be displayed. Furthermore, Lexus and Toyota will exhibit for the first time at the Tokyo Outdoor Show. Toward achieving a carbon-neutral society, and based on its desire to deliver outdoor experiences that help people understand, enjoy, and protect nature, Lexus will promote its "Overtrail Project", which offers the fun of vehicles that enhance outdoor lifestyles while coexisting with nature and provides various outdoor experiences.New initiatives using digital technology1. NFT Digital Stamp RallyThe NFT Digital Stamp Rally is for visitors to enjoy a new style of stamp rally(3) using digital technology as they tour the venue. By scanning special QR codes placed at the booths of TGR and supporting companies, visitors can obtain original digital stamps from each company, with a bonus stamp being awarded to those who collect all stamps.Participating companies- Rays- Bride- Sparco/Sabelt- Toyota Auto Body- Daihatsu- Modellista- Tom's- TOYOTA GAZOO Racing2. Metaverse "Virtual Garage by GR/Lexus"So that as many visitors as possible can enjoy Tokyo Auto Salon 2023, a "Virtual Garage by GR/Lexus" will open on cluster, which is one of Japan's largest metaverse platforms. The garage will enable visitors to freely enjoy the exterior, interior structure, and video images of some of the exhibited vehicles without worrying about time or crowds, and a participatory conference on the future of motorsports is also scheduled. Visitors will receive a special login gift. The virtual space is to partially open in advance on January 6, with the exhibition of vehicles slated to begin on January 13.For more information on the "Virtual Garage by GR/Lexus", please visit the following URL.https://toyotagazooracing.com/jp/eventexhibition/tokyoautosalon/virtualgarage(1) A customized car event to be held at Makuhari Messe (in Chiba, Japan) for three days from January 13 to 15, 2023 (13th: industry and press invitation day; 14th and 15th: general public days)(2) An exposition focusing on outdoor lifestyles and based on the concept of "Being kind to and enjoying nature--our new and prosperous lifestyles" to be held at Makuhari Messe (in Chiba, Japan) for three days from January 13 to 15, 2023 (13th: industry and press invitation day; 14th and 15th: general public days)(3) An activity for collecting (traditionally) inked stamps at predetermined locations along a designated course or within a designated venue Copyright 2023 JCN Newswire. All rights reserved. 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Lexus to Exhibit at the SEMA Show, an Automotive Suppliers Trade Show JCN Newswire

Lexus to Exhibit at the SEMA Show, an Automotive Suppliers Trade Show

November 2, 2022
TOKYO, Nov 2, 2022 - (JCN Newswire via SEAPRWire.com) - Lexus will exhibit a total of six vehicles including the Lexus Electrified Sport and a variety of customized models at the Specialty Equipment Market Association (SEMA) Show in Las Vegas, USA, which starts on Tuesday, November 1, 2022. The Lexus Driving Signature, a combination of design, advanced technology, electrification, and the unique Lexus driving experience, will be presented at the largest automotive customization enthusiast event in North America.For more information, visit https://global.toyota/en/newsroom/lexus/38177181.html. Copyright 2022 JCN Newswire. All rights reserved. (via SEAPRWire)
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World Premiere of the New All-Electric Lexus UX 300e JCN Newswire

World Premiere of the New All-Electric Lexus UX 300e

October 14, 2022
TOKYO, Oct 12, 2022 - (JCN Newswire via SEAPRWire.com) - Lexus announces the global debut of the new UX 300e, a significant evolution of the brand's first production BEV model. The updated UX 300e joins the new UX 200/250h announced earlier this year, with deliveries scheduled to begin in spring 2023.Lexus UX 300e (Prototype)Since the 2005 launch of the RX 400h, the world's first hybrid SUV, Lexus has been a pioneer of electrification in the luxury market. Based on the electrification vision "Lexus Electrified" announced in 2019, Lexus aims to meet the diverse needs of global customers through a broad range of electrified vehicles, from HEVs to PHEVs and BEVs. Using electrification technology to significantly enhance fundamental vehicle performance, Lexus continues to refine the timeless joy of the automobile, through hallmark precision and sophistication. In 2020, Lexus launched UX 300e as the brand's first production BEV model. In 2022, this was followed by the introduction of the Lexus RZ, a dedicated BEV model. As of the end of August 2022, cumulative sales of Lexus electrified vehicles stand at approximately 2.3 million units, as the brand accelerates their development and adoption to contribute to the realization of a carbon-neutral society.In addition to its maneuverable body size and unique "UX" urban compact crossover design, the UX 300e is highly regarded by customers seeking a distinctly quiet and refined BEV driving experience. The enhancements announced for the UX 300e are based on the relentless pursuit of perfection under an "Always On" philosophy. Enhancements unique to the BEV powertrain include a newly developed battery pack with capacity increased from 54.4 kWh to 72.8 kWh, resulting in a cruising range of 450 km--over 40% longer than the current model. The UX 300e also inherits the further refinements made to the dynamic precision of the UX series for confidence-inspiring performance, along with the expanded functionality of active safety technologies, and the evolution of advanced features through the latest multimedia system.The updated UX 300e underwent rigorous testing and evaluation at Toyota Technical Center Shimoyama. The low center of gravity created by the under-floor placement of the BEV battery pack gives the UX 300e a natural performance advantage, as do standard rear Performance Dampers. For even more refined dynamics, body rigidity was strengthened with the addition of 20 spot welding points, and the Electric Power Steering (EPS) and shock absorbers were optimally tuned for the all-electric model.When it comes to advanced technology, functionality of the "Lexus Safety System +" active safety technology was expanded with the aim of providing a safer and more secure driving experience. In addition, the latest multimedia system brings a larger, higher resolution touch panel display, the form and switch layout of the instrument panel and console area have been optimized, and two new Type-C USB connectors have been added to the front of the console for improved usability when charging devices.Lexus International Chief Engineer Mitsuteru Emoto"As Lexus' first BEV model and a core part of the UX family, the UX 300e embraces the continual performance development and evolution of advanced technology applied to the UX 200/250h announced earlier this year, while enhancing the attributes unique to an all-electric vehicle. Most notably, based on an "Always On" philosophy we significantly extended the cruising range to further enrich the lifestyles of our customers. As a leading light for "Lexus Electrified," the refinement of UX 300e is a key step on the path towards a carbon-neutral society."For more informtion, visit https://global.toyota/en/newsroom/lexus/38065672.html. Copyright 2022 JCN Newswire. All rights reserved. (via SEAPRWire)
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