All-New eK X EV Earns Top Rating in Vehicle Safety Performance 2022 Car Assessment by JNCAP JCN Newswire

All-New eK X EV Earns Top Rating in Vehicle Safety Performance 2022 Car Assessment by JNCAP

TOKYO, Jan 26, 2023 - (JCN Newswire via SEAPRWire.com) - Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that the all-new eK X EV (pronounced "eK 'cross' EV"), an all-electric kei-car(1),(2), has earned the Five Star Award, the highest rating, in the Vehicle Safety Performance 2022 car assessment by Japan New Car Assessment Program (JNCAP)(3). Mitsubishi Motors remains committed to its safety-oriented philosophy of achieving a mobility society with zero traffic accidents through continued efforts to develop and spread safety technology, and to spread knowledge about traffic safety.In order to make it easier for buyers to choose cars with better safety while also promoting the development of safe vehicles by automakers, the Ministry of Land, Infrastructure, Transport and Tourism (MLIT) and the National Agency for Automotive Safety & Victims' Aid (NASVA) perform various assessment tests each year for car safety performance mainly on high sales volume cars and publish the results. Only the cars that earn the highest evaluation (A rank) in both collision safety performance and preventive safety performance, and are equipped with an automatic accident emergency call system subsequently receive the Five Star Award, representing the highest assessment. Website of the NASVAwww.nasva.go.jp/mamoru/en/www.nasva.go.jp/mamoru/en/assessment_car/detail/249 Collision safety performanceThe eK X EV comes standard equipped with driver and passenger SRS airbags, front seat-mounted side SRS airbags, and side curtain SRS airbags, as well as driver SRS knee airbag that cushion the driver's lower body to mitigate leg injuries while improving protective efficiency by holding the body in position. The seven airbags enhances collision safety performance.Preventive safety performanceActive safety technologies are standard equipped on all vehicles, combining nine advanced driver assist features including the Forward Collision Mitigation system (FCM) that alerts the driver and applies the brakes to assist in avoiding collisions or mitigating collision damage whenever it detects vehicles, pedestrians and bicyclists ahead and determines a risk of collision, as well as Lane Departure Warning (LDW) and Lane Departure Prevention (LDP) that alert the driver if the vehicle is about to drift from its lane and support in returning the vehicle by applying the brakes in a short period of time, and Emergency Assist for Pedal Misapplication (EAPM) that alerts the driver and applies the brakes to assist in avoiding collisions or mitigating collision damage whenever it detects obstacles ahead such as vehicles, pedestrians and walls, and the driver applies the wrong pedal.Automatic accident emergency call systemThe eK X EV is equipped with emergency call system (with automatic emergency notification feature when airbags deploy)(4) to connect with HELPNET operation center at the press of a button during a medical emergency or when seemingly in danger. Additionally, if an accident does occur, it automatically connects to a call center in conjunction with the deployment of the airbags and is also compatible with the D-Call Net system that makes early-stage decisions on mobilizing rescue services such as Doctor Helicopters, or air ambulance. Special website for eK X EV (in Japanese only):https://www.mitsubishi-motors.co.jp/lineup/ek_x_ev/special/Product website for eK X EV (in Japanese only):https://www.mitsubishi-motors.co.jp/lineup/ek_x_ev/index.html The eK X EV is a new EV model in the eK X series(5), Mitsubishi Motors' kei-car series with an SUV flavor and a driving range of 180 kilometers (km, in WLTC mode)(6),(7) on a single charge that is sufficient for everyday use. It also combines spacious and pleasant cabin space and user-friendliness with the smooth, powerful driving experience of EVs, a quiet and comfortable ride, as well as advanced driver assistance systems and connectivity. (1) Kei-car is a vehicle category in Japan for microcars.(2) The eK X EV is a model designed under planning and development management by NMKV Co., Ltd., a joint venture of Nissan and Mitsubishi Motors. The results of the Nissan Sakura were used in this evaluation, while some of the evaluations were conducted using the eK X EV. The Nissan Sakura also received the Five Star Award.(3) JNCAP is a joint project by the MLIT and NASVA.(4) Installation of the smartphone application My MITSUBISHI CONNECT and user registration are required to use the service. Emergency call system is an emergency calling service (HELPNET) provided by Japan Mayday Service Co., Ltd. D-Call Net is a registered trademark of Emergency Medical Network of Helicopter and Hospital (HEM-Net), a certified non-profit organization. Doctor Helicopters might not be able to mobilize depending on circumstances such as location, time of day, or weather.(5) Lineup includes eK X, a height-wagon kei-car, and eK X space, a super height-wagon kei-car.(6) In Japan, approximately 80 percent of users of kei-cars and compact cars drive 50 km or less per day (Mitsubishi Motors' survey). Accordingly, it is estimated that most users can drive for two days without recharging.(7) WLTC, or Worldwide harmonized Light duty Test Cycle, is an internationally recognized test cycle that is composed of urban, suburban, and highway driving modes with average usage ratios. About Mitsubishi MotorsMitsubishi Motors Corporation (TSE:7211), a member of the Alliance with Renault and Nissan, is a global automobile company based in Tokyo, Japan, which has about 30,000 employees and a global footprint with production facilities in Japan, Thailand, Indonesia, mainland China, the Philippines, Viet Nam and Russia. Mitsubishi Motors has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers willing to challenge convention and embrace innovation. Since the production of our first vehicle more than a century ago, Mitsubishi Motors has been a leader in electrification -- launched the i-MiEV - the world's first mass-produced electric vehicle in 2009, followed by the Outlander PHEV - the world's first plug-in hybrid electric SUV in 2013. The company announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross (PHEV model), the all-new Outlander and the all-new Triton/L200.For more information on Mitsubishi Motors, please visit the company's website at www.mitsubishi-motors.com/en/ Copyright 2023 JCN Newswire. All rights reserved. (via SEAPRWire)
More
Toyota Launches All-New Prius HEV in Japan JCN Newswire

Toyota Launches All-New Prius HEV in Japan

Toyota City, Japan, Jan 10, 2023 - (JCN Newswire via SEAPRWire.com) - Toyota Motor Corporation (Toyota) announces today that it has commenced sales of all-new Prius Series Parallel Hybrid (HEV) models. It will also launch Plug-in Hybrid (PHEV) models around March this year.Launched in 1997 as the world's first mass-produced hybrid car, the Prius has driven uptake of HEVs as a new-generation eco-car with outstanding fuel efficiency. These days, hybrid technologies are employed in a wide range of different models that are loved and enjoyed by people all around the world.With a range of powertrain options being developed to promote carbon neutrality, Toyota wanted to create a new Prius HEV that customers would enjoy and cherish as the car of choice for generations to come. Developed under the "Hybrid Reborn" concept, this new model is an exhilarating package that adds a design inspiring love at first sight and captivating driving performance to its core strength as an environmentally friendly car.The main features of the new Prius are as follows.Vehicle outlineA design inspiring love at first sight- Inheriting the signature monoform silhouette of the original Prius, the new Prius has been reborn with a lower center of gravity and even more stylish proportions. The simple yet sculpted body expresses exhilaration that appeals to the senses and a universal beauty that will remain popular into the future.- The "island architecture" concept achieves a low-stress, spacious interior with a cockpit that makes it easy to concentrate on driving. Altogether, the interior offers intuitive operation and an enjoyable driving experience.- A total of eight body colors are available, including two newly developed, solid base colors of Ash and Mustard that create a sporty impression, bringing touches of color to the daily lives of customers to create a stronger sense of attachment.Captivating driving performance- The new Prius is equipped with the latest fifth-generation hybrid system in both the 2.0-liter and 1.8-liter models.- Compared to the previous model*1, the 2.0-liter Prius (Z and G grades) achieves improved fuel efficiency of 28.6 km/L*2 and maximum system output of 144 kW (196 PS), which is 1.6 times higher than the previous model*1. This model achieves a high level of balance between the outstanding environmental performance of a Prius and the captivating driving performance of a car that reacts as expected with satisfying acceleration and responsive driving.- With a long list of improvements, including updates to all electric modules, the 1.8-liter Prius (U and X grades) achieves great fuel efficiency of 32.6 km/L(3). The refined driving performance and seamless acceleration of a hybrid provide feelings of agility when starting off and the responsiveness of direct driving power.- The second-generation TNGA platform was developed as part of continuing improvement of the matured TNGA platform to achieve the exhilarating styling and driving performance of the new Prius, allowing for a lower center of gravity and large-diameter tires.- This version comes with the latest E-Four system. Employing a high-output motor and other features, it offers improved uphill performance on low-friction road surfaces, like snow-covered roads, and greater stability when turning.Advanced Safety and Driving Support SystemsToyota Safety Sense, the latest active safety package, is a standard inclusion. Including the Advanced Safety System with an expanded range of detectable objects, the new Prius also comes with the following added features.- Rear vehicle proximity notification [first for a Toyota brand vehicle(4)]Using the Blind Spot Monitor's rear millimeter-wave radar, this feature detects vehicles in the rear and, if another vehicle is approaching, it alerts the driver via the Multi-Information Display and buzzer.- Approaching vehicle proximity support (recording function and vehicle reporting suggestions) [first for a Toyota brand vehicle(4)]If a vehicle approaching from the rear is too close, this system offers the driver suggestions for dealing with the issue, including contacting the police or the HELPNET emergency call service. In vehicles equipped with a drive recorder, in addition to automatically recording the event, the system stores the data in a dedicated area that makes it difficult to record over.- Secondary Collision Brake (rear impact mitigation when stopped) [first for a Toyota brand vehicle(4)]Using the Blind Spot Monitor's rear millimeter-wave radar, this system detects vehicles in the rear and, if it determines a very high possibility of a collision while the vehicle is stopped, it applies the brakes to reduce speed if a rear collision occurs. Compared to the previous model, this system enables an earlier reduction in speed by applying the brakes prior to a collision.KINTO Unlimited: New car subscription service launched- The new "KINTO Unlimited" car subscription offered by Toyota and KINTO opened for subscribers on January 10. To start, the new Prius U grade will be available on this service, which will be the only service offering it.- KINTO is a subscription service(5) which includes insurance, tax and other costs combined into a monthly subscription charge. Using new Toyota technologies, KINTO Unlimited will be provided with two additional values in the form of upgrades that ensure evolution of the vehicle's software and hardware and connected services that ensure protection of cars and people using the customer's driving data. These additional values will help maintain the value of the car, which is considered in advance to reduce the monthly subscription charge to start at 16,610 yen per month (including tax)(6).- The Prius Z and G grades will be available on the usual KINTO subscription service.- More information on KINTO Unlimited and KINTO's other services is available here (https://kinto-jp.com/lp/prius/).Base sales volume for Japan4,300 units per monthProduction PlantTsutsumi Plant, Toyota Motor Corporation(1) Comparison with previous model Prius A Touring Selection (1.8-liter HEV 2WD with 17-inch tires), which achieved WLTC mode fuel efficiency of 27.2 km/L.(2) 28.6 km/L is the WLTC mode fuel efficiency for the Z grade (2.0-liter HEV 2WD with 19-inch tires), as evaluated by the Ministry of Land, Infrastructure, Transport and Tourism.(3) 32.6 km/L is the WLTC mode fuel efficiency for the U grade (1.8-liter HEV 2WD with 17-inch tires), as evaluated by the Ministry of Land, Infrastructure, Transport and Tourism.(4) As of January 2023. According to Toyota research.(5) A service that packages automobile insurance, automobile taxes, periodic maintenance, repair expenses, registration expenses and taxes, mandatory inspection fees (in cases of the five- and seven-year plans), and other costs for a fixed monthly fee.(6) When selecting the cheapest U grade package (2WD with standard interior specifications), with no additional options, when using the seven-year lease plan with no initial payment and added bonus payments of 165,000 yen (including tax). The total price paid over the seven-year subscription period is 3,705,240 yen (including tax).For more information, visit https://global.toyota/en/newsroom/toyota/38482540.html. Copyright 2023 JCN Newswire. All rights reserved. (via SEAPRWire)
More
Fight Zone Opens Inaugural Performance Centre at Suntec City ACN Newswire

Fight Zone Opens Inaugural Performance Centre at Suntec City

SINGAPORE, Dec 15, 2022 - (ACN Newswire via SEAPRWire.com) - Fight Zone, a born-in-Singapore fitness brand today announced the opening of its first franchised outlet at Suntec City. Located in the heart of Singapore's business district, the outlet will also be the first among its outlets to focus on physical transformation of clients and muaythai, moving away from just providing high-intensity training.The Fight Zone Performance Centre will be the first of six franchised Fight Zone fitness centres which will open all around Singapore in 2023 as the brand aggressively expands its presence locally.Apart from personal training with authentic muaythai, there will also be specialised kettlebell classes and Suples Bulgarian Bag strength and conditioning classes with the sole aim of helping members undergo their fitness and transformation programmes.Said Sasidharan Unnithan, Chief Executive Officer and Founder of Fight Zone, "We have come a long way since opening the first Fight Zone outlet five years ago. While the pandemic set our plans back for a while, we are now back on track to continue growing Fight Zone as a brand which helps people transform their lives.""While the last two years have been somewhat difficult for the fitness industry brought about by the unpredictable nature of the pandemic, we are proud to have been able to come out of it successfully and are now poised for growth. Our next step for Fight Zone would be to take the brand regional."Added Hsien Naidu, CEO of Top Franchise Asia, "Fight Zone is a growing brand which shows a great deal of potential not just in Singapore, but in the region. With citizens of the region experiencing increased standards of living and better quality of life, it is inevitable that many will start investing in fitness as a means of improving their mental and physical wellbeing."Fight Zone opened its first outlet in Suntec City in 2017 and since then, have added two more outlets at Velocity at Novena and AMK Hub at Ang Mo Kio. The newly opened Fight Zone Performance Centre with its muaythai focus will also help develop the popularity of muaythai as a sport.Said President of the Singapore Muaythai Federation Clement Ong, "With more Fight Zone outlets, this will provide more venues for the learning, development and promotion of Muaythai as a sport."Members of the public can sign up as members of the all-new Fight Zone Performance Centre here ( https://www.fightzonesg.com/book-a-trial/ ). Potential business owners looking to start their own Fight Zone franchise outlets can connect with the team here ( https://www.fightzonesg.com/contact/ ).About Fight ZoneFight Zone was first conceptualised in 2017 and began with its first fitness outlet in Suntec City. The brainchild of CEO and Founder Sasidharan Unnithan, it was conceptualised with the objective of giving working professionals and fitness buffs an innovative way of keeping fit without taking too much of their daily time. Fight Zone uses various techniques and fitness forms to keep enthusiasts and members engaged throughout their workout. https://www.fightzonesg.com/Media Contact: hello@swstrategies.org Copyright 2022 ACN Newswire. All rights reserved. (via SEAPRWire)
More
Subang Parade Celebrates Football Fever ACN Newswire

Subang Parade Celebrates Football Fever

KUALA LUMPUR, Nov 24, 2022 - (ACN Newswire via SEAPRWire.com) - Subang Parade, a flagship property owned by Hektar REIT, is pleased to announce the kick-off of the 2022 Football Fever to celebrate the Football Season this morning.Executive Director and Chief Corporate Officer of Hektar Asset Management Sdn Bhd (the Manager of Hektar Real Estate Investment Trust) -Puan Zarina Halim and YB Michelle Ng Mei Sze - ADUN SubangShivan Pillay - Malaysian Footballer from Petaling Jaya City Football TeamSubang Parade shopping mall To celebrate the 2022 Football Season, Subang Parade has lined up a host of family-friendly activities at LG, East End Concourse from 26 November to 11 December, which includes Shoot For Glory, Football Juggling Performance, Football Skills Workshop and 3 vs 3 Futsal Contest for children aged 7-12 years.The Media launch event on 24 November was officiated by Subang Jaya State Assemblywoman YB Michelle Ng Mei Sze, Executive Director & Chief Corporate Officer of Hektar Asset Management Sdn Bhd (the Manager of Hektar Real Estate Investment Trust) Puan Zarina Halim and attended by professional football player Shivan Pillay.Puan Zarina Halim said, "This is a great opportunity for families to come together for some fun and games as the year-end school holidays begin. Subang Parade is a community-centric mall, and in line with our focus on the social aspects of Environmental, Social & Governance (ESG), our priority remains to provide a great retail experience and promote wholesome activities that encourage engagement & physical well-being of our community. This also aligns with our commitment to United Nations Sustainable Development Goal 3 on Good Health and Well-Being.Shivan said, "This Football Fever is a good platform to promote football not just as a game but as a sport for healthy living among children. It's also about teaching them healthy competition and the meaning of teamwork and at the same time, picking up skills on how to kick the ball, pass the ball and play as a team."Among the activities lined up is the Shoot for Glory challenge, in which shoppers can win lucrative prizes by shooting balls into target goals. The pool of prizes is worth more than RM10,000, which includes a 70-inch LG 4k TV, Samsung S22, Apple Watch SE and five Consolation Prizes throughout the campaign period. There will be a special football juggling performance, football clinics catered for kids and adults, as well as a juggling contest every weekend from 7 pm - 9 pm.The highlight is the 3 vs 3 Futsal contest on 10 and 11 December 2022, held at the mall's LG, East End Concourse. This futsal contest is open to children in two categories - 7 to 9 and 10 to 12 years old. The competition has received overwhelming response and at least 24 teams are competing for each age category. Terms and conditions apply for all the football activities mentioned above.Subang Parade: https://www.subangparade.com.my/ Copyright 2022 ACN Newswire. All rights reserved. (via SEAPRWire)
More
NEC launches a new model of the “SX-Aurora TSUBASA” vector supercomputer that more than doubles computing performance and power efficiency JCN Newswire

NEC launches a new model of the “SX-Aurora TSUBASA” vector supercomputer that more than doubles computing performance and power efficiency

TOKYO, Oct 7, 2022 - (JCN Newswire via SEAPRWire.com) - NEC Corporation (TSE: 6701) will launch the new "SX-Aurora TSUBASA C401-8" for data centers in an "SX-Aurora TSUBASA" vector supercomputer that offers 2.5 times the computing performance and twice the power efficiency of previous models. In this product, the number of cores has been increased from the previous 10 cores to 16 cores, and a new L3 cache has been adopted to achieve faster computation performance. In addition, the adoption of state-of-the-art processes has resulted in improved power efficiency. The new system will be utilized for large-scale scientific computing at Tohoku University's Science Center (Tohoku University). Tohoku University is scheduled to begin operating the system in August 2023, featuring a total of 4,032 Vector Engines (VE) and a total theoretical computing performance of approximately 21 PFLOPS (Petaflops), making it the world's highest performance* vector-based supercomputer system. Tohoku University has already adopted previous versions of the SX Series for a wide variety of applications in various areas, including manufacturing, such as the design of airplanes and power generation turbines, where large-scale numerical fluid simulation plays an important role. Other applications include disaster mitigation simulation, such as the prediction of damage from tsunami or river inundation. This is in addition to simulations useful for daily living, such as risk assessment for heat stroke. Moreover, the university has started to explore the applications of quantum computing with the help of the SX Series, and going forward, Tohoku University will continue to expand contributions to a wide range of research and development. The German Meteorological Agency "Deutscher Wetterdienst" (DWD) has also evaluated the power efficiency of this system and is scheduled to introduce it in September 2023 for the purpose of augmenting its weather forecasting system.In recent years, the role of information in society has evolved rapidly, and supercomputers are now being used to help solve social challenges such as the prediction of disasters and changes in energy needs. As part of this, there is a greater need for a next-generation, energy-efficient computational infrastructure that is capable of analyzing more sophisticated problems and handling large amounts of diverse data. Against this backdrop, NEC has developed a new power-saving SX-Aurora TSUBASA that incorporates a large number of card-type VEs that combine LSI technologies and high-density packaging technologies, as well as high-efficiency cooling technologies that NEC has cultivated over many years of supercomputer development. Main features of new system include the following:1. Enhanced computing performance (2.5 times compared to conventional systems)The number of cores in the CPU has increased from 10 to 16, while the memory bandwidth has been improved by 1.6 times and the memory capacity has been increased by 2 times when compared to the existing model. In addition, the new L3 caching system, which is highly valued by users, marks the first time that the SX Series has double mounted the Last Level Cache, which contributes to accelerating computing performance by 2.5 times when compared to conventional products.2. Realization of high power-efficiency (twice as high as conventional models)In addition to high performance, the new system delivers high power-efficiency that has been doubled when compared to conventional products, making it well-suited for responding to recent power problems among supercomputer systems in data centers.3. Continued use of traditional SX-Aurora TSUBASA programming assetsThis system can run applications used in the existing SX-Aurora TSUBASA as they are. In addition, the programs are automatically optimized to the data center model and can be accelerated simply by compiling Fortran and C/C ++ programs, without the need for special programming."Tohoku University Cyberscience Center has been using vector supercomputers since the introduction of 'SX-1' in 1986. The current supercomputer 'AOBA', which has been in operation since October 2020, is also based on the 'SX-Aurora TSUBASA' and has been used by a wide variety of people with consistently high utilization rates. In order to meet this high demand, we have decided to introduce a new generation of SX-Aurora TSUBASA. With this new generation, the Center will continue to contribute to the advancement of science and technology in an even broader and more diverse range of fields," said Professor Takuo Suganuma, Director of the Center for Cyberscience at Tohoku University. "In addition to the newly announced 'SX-Aurora TSUBASA' data center model, NEC will continue to promote systems suited to customers' environments, including on-site models, edge models and vector engines. Through these efforts, we aim to expand the use of vector supercomputers and actively contribute to solving issues in society and the marketplace," said Yasuo Mogaki, Managing Director, Advanced Platform Division, NEC Corporation.*According to NEC research as of October 7, 2022About NEC CorporationNEC Corporation has established itself as a leader in the integration of IT and network technologies while promoting the brand statement of "Orchestrating a brighter world." NEC enables businesses and communities to adapt to rapid changes taking place in both society and the market as it provides for the social values of safety, security, fairness and efficiency to promote a more sustainable world where everyone has the chance to reach their full potential. For more information, visit NEC at www.nec.com. Copyright 2022 JCN Newswire. All rights reserved. (via SEAPRWire)
More
E.Design Insurance and Eisai Enter Into Business Alliance JCN Newswire

E.Design Insurance and Eisai Enter Into Business Alliance

TOKYO, Jun 28, 2022 - (JCN Newswire via SEAPRWire.com) - E.design Insurance Co., Ltd., a direct non- life insurance company of the Tokio Marine Group, and Eisai Co., Ltd. announced today that both companies have entered into a business alliance agreement aiming to realize a society where people can safely enjoy driving for a longer period of their lives in anticipation of the advent of super-aging society, under the theme of "Improving Brain Health (brain performance) for Safe Driving." EDSP, as an Insurtech (a term coined by combining insurance and technology) company which promotes "co-creation of a world without accidents" with customers and other companies or local governments, and Eisai, which aims to build a dementia ecosystem through coexisting with various industries and organizations to remove the diverse anxieties of each individual, both will take this business alliance as an opportunity to promote safe driving and extend driving life, thereby contributing to solving the issues associated with an aging society.The initiatives planned under the alliance are as follows.1. Providing an opportunity to check brain healthThe privilege of using "NouKNOW", the digital tool for self-assessment of brain health distributed by Eisai, will be offered to customers who have purchased the "&e", automobile insurance of EDSP (Scheduled for July 2022). With "NouKNOW", brain health is measured quantitatively through a simple card test using smartphone or other devices, evaluating psychomotor function, attention, learning and memory, and working memory. When driving a car, the human brain processes a variety of information, such as road conditions, traffic volume, or the route to a destination, and makes instantaneous judgements repeatedly. Introducing "NouKNOW" is intended to promote safe driving and encourage people to become more aware of their brain health on a daily basis, which is thought to contribute to human judgment while driving.2. Jointly developing solutions for maintaining and improving brain healthEDSP and Eisai will jointly develop solutions that help maintain and improve brain health, by leveraging Eisai's experience and expertise, to enable customers to drive safely for a longer period of time in their lives. Both companies aim to create new solutions, including the development of training contents utilizing data on the characteristics of daily driving behavior and data on brain functions, and the development of a service, targeting customers whose brain health has declined or whose risky behavior has increased, to compile an integrated report on their brain performance and safe driving capability by utilizing the driving score provided by "&e" and the "NouKNOW" score, that allows customers to share the results not only with themselves but also with their families.About "&e"The "&e", co-creation-type auto insurance, provides benefits such as support services for safe driving tailored to each customer by linking IoT sensors and smartphones, in order to reduce the number of customers involved in accidents by even one.For more information about the "&e", please visit www.e-design.net/About "NouKNOWTM""NouKNOW" (non-medical equipment) is a self-checking tool of brain health (brain performance) developed by Eisai based on the algorithm created by Cogstate, Ltd. (Headquarters: Australia) for which Eisai holds the rights for exclusive development and commercialization worldwide. It is not a tool for the prevention and diagnosis of diseases, but therefore for the purpose of self-checking brain performance in order to raise health awareness. This digital tool allows users to self-assess independently evaluating psychomotor function, attention, learning and memory, and working memory in a short time frame (approx.15 minutes) through a simple card test using smartphone or other devices.For more information about "NouKNOW", please visit https://nouknow.jp/ (Japanese only) About E.design Insurance Co., Ltd.E.design Insurance Co., Ltd. is an Insurtech company* of the Tokio Marine Group with the mission of "not only supporting peace of mind in the event of an accident, but also creating a world without accidents, together with our customers." E.design Insurance Co., Ltd. is taking on the challenge of realizing a "world without accidents" through projects such as the "Safe Drive With," a project to reduce accidents using driving data with "&e" and various data on traffic safety, and the "+Machi (Pla-Machi)," a donation program for community-based initiatives to reduce traffic accidents and promote traffic safety, together with customers, local governments, and companies that support our aim of "creating safety through data. E.design Insurance Co., Ltd. will continue to work with its customers to create a new form of insurance industry.*For more information on Insurtech insurer, please see Tokio Marine Holdings, Inc. News Release: bit.ly/3ylN7b0About Eisai Co., Ltd.The Eisai's Corporate Philosophy is "to give first thought to patients and people in the daily living domain, and to increase the benefits that health care provides." Under this Philosophy (also known as human health care (hhc) philosophy), we aim to effectively achieve social good in the form of relieving anxiety over health and reducing health disparities. With a global network of R&D facilities, manufacturing sites and marketing subsidiaries, we strive to create and deliver innovative products to target diseases with high unmet medical needs, with a particular focus in our strategic areas of Neurology and Oncology. Under the medium-term business plan "EWAY Future & Beyond", which began in April 2021, Eisai is expanding its main role in healthcare, that is, we should contribute not only to people in the medical domain but also to people in the daily living domain. We aim to evolve into an hhceco (hhc philosophy + eco-system) company that empowers people "to realize their fullest life" by creating solutions based on science and data through building an ecosystem in collaboration with other industries.In addition, we demonstrate our commitment to the elimination of neglected tropical diseases (NTDs), which is a target (3.3) of the United Nations Sustainable Development Goals (SDGs), with working on various activities together with global partners. Copyright 2022 JCN Newswire. All rights reserved. (via SEAPRWire)
More